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Operational BI with Claudia Imhoff

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Operational Business Intelligence is the theme in this Ask the BI Expert video from Claudia Imhoff. As she has written, Operational BI and traditional business intelligence has been at odds with each other and she has decided to educate the community about the differences:

Operational BI is becoming quite the buzz today. There are countless articles, tips, vendors with operational BI offerings, case studies, etc., available today. Yet, I still get asked the very basic question of how do you get started. What are the first steps? Well, here are my thoughts on how to get started…

I plan to focus a lot of my attention on operational BI this year and next. It is a fascinating and critical form of business intelligence but it is also quite foreign to traditional BI implementers for one very big reason — it requires climbing back into the world of operations and truly understanding the processes, procedures, and workflows of operations. We in the BI space were happy to turn our backs on operational procedures and processes, choosing to create a completely separate world where we could store our data and then analyze it until the cows come home. We gave little thought or care about what was happening in operations. That was the operational IT folks’ problem…

Operational business intelligence, operational bi

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